New & Noteworthy

American Marketing Association to Host Annual Regional Conference

October 31, 2018

 

The American Marketing Association (AMA) will host their annual regional conference on Friday, November 2, 2018 in BUS 111 from 9 a.m. – 5 p.m.

The conference is open to all Ferris students and all AMA members. The cost is $10 for anyone who would like to compete or eat, but is otherwise free to attend. Business professional attire is encouraged.

Speakers at the conference will discuss their experiences in the business world, knowledge development during their careers, and how students can set themselves up to be successful. The speakers include Stephanie Beltinick, Eric Hultgren, Jeffrey Staats, Erik Lyman, and Jake Himmelspach.

Additionally, Jeffrey Staats is hosting a workshop to focus on the “new” mobile experience and understanding how to add mobile to an existing marketing strategy. Colleen Cartwright is hosting the other workshop about “networking for introverts” and gaining confidence to start a conversation. The workshops begin at 1:00 p.m.

The Sales Competition and the Strategy Competition begins at 9:30 a.m. and the winners will be announced at 4:30 p.m. Anyone who is interested in Marketing is encouraged to register and attend.

To compete in the Sales Competition or the Marketing Strategy Competition register online and pay $10 to Dr. Brotherton  in BUS 354 or to @ama-ferris on Venmo. There will be cash prizes for the winners.


The College of Business at Ferris State University provides career-oriented education, responding for over 100 years to the changing needs of the business world. The curriculum prepares graduates to deal with real issues as members and leaders of tomorrow’s workforce. For information on the University’s Policy on Non-Discrimination, visit ferris.edu/non-discrimination.

Program:

Marketing