Sign Purpose

It's important to establish a purpose for the digital sign before acquiring it. If the sign has no set purpose, it becomes very difficult to maintain fresh content. Here are some questions to ask yourself if you're considering getting a digital sign. 

  • Do I want this sign to be passive or interactive?
  • Who will see this sign?
  • What kind of content will viewers want to see on the sign?
  • Will the sign benefit only the building in which it's placed or other organizations on campus?
  • Do I want to collaborate with someone else to create/contribute to my content?